Our Plans

A New Look for HelloFresh

We’re always finding ways to make the HelloFresh experience better for you. To reflect who we are today, we’ve refreshed our brand with a new look. Over the next few months, you’ll see our new design throughout your HelloFresh journey. We have started to introduce our updated logo to our ingredient packaging. However, our previous design will still occasionally appear from time to time. We hope you like our new look as much as we do.