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25%* fewer carbon emissions than the grocery store

25%* fewer carbon emissions than the grocery store


Your HelloFresh meals create 25%* fewer carbon emissions than the same meals made from grocery store ingredients.

*On a global average; national levels differ.


Your HelloFresh meals create 25%* fewer carbon emissions than the same meals made from grocery store ingredients.

*On a global average; national levels differ.

Carbon-neutral delivery to your doorstep

HelloFresh is the world’s first global carbon-neutral** meal kit company, and in this role we never stop innovating to find ways to minimize our impact on the environment at every step of the HelloFresh journey.

**To achieve carbon neutrality, we compensate for CO2 emissions caused by our internal operations and delivery. Learn more about carbon neutrality .

Our short supply chain

Ingredients are by far the biggest contributor to carbon emissions in our supply chain. Unlike grocery stores and restaurant delivery services, HelloFresh has an extremely short supply chain. We eliminate extra stops along our transport routes and favour local ingredient sourcing, which means ingredients travel for less time and avoid unnecessary food waste along the way.

25%* fewer carbon emissions than the grocery store

Because of this, HelloFresh meals result in fewer emissions than similar meals from restaurant delivery or grocery stores as indicated by an ISO 14040-compliant LCA study completed in April 2022: On a global average, a HelloFresh meal has 25% lower carbon emissions than a similar meal made with ingredients purchased from the grocery store and 5.5% lower than a meal delivered from a restaurant.

*On a global average; national levels differ.

Our short supply chain

Ingredients are by far the biggest contributor to carbon emissions in our supply chain. Unlike grocery stores and restaurant delivery services, HelloFresh has an extremely short supply chain. We eliminate extra stops along our transport routes and favour local ingredient sourcing, which means ingredients travel for less time and avoid unnecessary food waste along the way.

25%* fewer carbon emissions than the grocery store

Because of this, HelloFresh meals result in fewer emissions than similar meals from restaurant delivery or grocery stores as indicated by an ISO 14040-compliant LCA study completed in April 2022: On a global average, a HelloFresh meal has 25% lower carbon emissions than a similar meal made with ingredients purchased from the grocery store and 5.5% lower than a meal delivered from a restaurant.

*On a global average; national levels differ.

What is a Life Cycle Assessment Study?

HelloFresh commissioned an ISO 14040 compliant and peer-reviewed life cycle analysis (LCA) study that demonstrated how cooking with HelloFresh produces fewer carbon emissions than both restaurant delivery services and cooking with ingredients from the grocery store.

This cradle-to-grave study was based on an analysis of meal kits from three different protein categories (beef, chicken, vegetarian recipes) provided by HelloFresh in four regional markets representing 80% of HelloFresh’s total 2020 annual volume:

- Belgium, Netherlands and Luxembourg;

- Germany and Austria;

- United States of America;

- Australia.


What is the LCA study scope?

The study compared the environmental impacts to meals created by ingredients purchased at grocery stores and to similar meals purchased from restaurant delivery services. The scope of the study includes the entire lifecycle, from the production of the meal’s ingredients to the packaging materials to the waste treatment on the operational level.

In every researched market, meals created with HelloFresh had a lower climate impact compared to those bought in grocery stores and from restaurant deliveries. In both cases, the HelloFresh meals had a lower GWP (global warming potential). Based on this information and several other factors, including sales data and market split, we calculated a weighted average for every market and overall global operations.

How did we calculate the results?

To calculate the global average of the carbon emissions for every meal, beyond an average impact (kgCO2e) of each protein meal for each provision system provided by the study, we took into account several factors, including sales data and market split.

To obtain the global average carbon emissions per meal, we first calculated an average of the carbon impact of each protein meal, weighted by the meals sold in 2020 in the four regional markets considered. For example, the impact of a beef burger from HelloFresh varies between 6.3 kgCO2e to 7.4 kgCO2e across different markets (HelloFresh LCA study, page 12) .

By creating an average of this range, weighted by the numbers of meals sold in each region, we obtained a global average impact of 6.9 kgCO2e for the beef burger meal. Then we averaged the obtained global impacts of the three meal types, weighted by the volumes of protein types sold in the same year.

Finally, the difference in carbon emissions between HelloFresh's meals and competitors’ meals was calculated as a percentage by looking at the average global warming potential across the three provisioning systems.

On a global average, the carbon emission of HelloFresh meals are 5.5% lower in comparison to the ones of restaurant delivery and 25% lower in comparison to grocery stores’, indicating that HelloFresh recipes have an overall lower impact on the climate.

Learn more about the Life Cycle Assessment study .

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